What’s Brewing at Oktoberfest? A Non-Alcoholic Revolution - 100 leads tapping into the non-alcoholic beverage boom

What’s Brewing at Oktoberfest? A Non-Alcoholic Revolution - 100 leads tapping into the non-alcoholic beverage boom
Oktoberfest highlights a new trend: the booming non-alcoholic beverage market. Driven by younger generations' preferences for health, moderation, and sustainability, this shift includes craft zero-proof beers and functional wellness drinks, signaling a significant change in the beverage industry.