Build the Next Big Wellness Brand: Be proactive with these 100 functional food leads

Build the Next Big Wellness Brand: Be proactive with these 100 functional food leads
As cold and flu season nears, demand for immune-boosting products surges. The functional foods and wellness market is rapidly growing, with vitamin-fortified drinks, adaptogenic snacks, and supplements. Consumers expect daily products to enhance health, driving innovation in this expanding sector.